Through a series of audio-visual installations, Supertoon festival brings to the streets of Šibenik what was once called television program. Various formats of original animated works, made primarily to be displayed on screens, will emit image and sound from SUPERTOON BOX TVs, made just for this occasion. Our wish is to make the busy passers-by on the lovely old streets of downtown Šibenik stop at least for a minute and take time to watch some new, but also some already somewhat forgotten works.
You know what they say about first impressions…
Title sequences can be engaging or wildly entertaining, funny, exhilarating, or simply drop dead beautiful. They can be oozing with visual poetry and sophisticated imagery while others hit you hard with their bold and audacious stylistic gestures. And let’s face it – everybody loves a good title sequence. The very best title sequences not only succeed in putting the audience in the right mood for the movie, they transcend their proper function and venture off into the realm of something far deeper and far greater. They are the signifiers of contemporary pop culture and an art form in their own right. Just look at the impact of, for example, Saul Bass’ title sequences, which left an indelible mark, not just on film design and motion graphic design, but on contemporary visual culture as a whole.
Working on set is a creative and laborious process mostly done in confined spaces. When deadlines and unpredictable issues descend upon filmmakers, it can seem as if the entire universe is plotting against the making of a film. What really happens behind the scenes and what little tricks help animators deal with seemingly impossible situations? This out-of-competition selection will provide some of the answers.
Animated music videos have become one of the essential distinguishing features of Supertoon. Every year, we include in the program the best recent technically innovative and intriguing art films, which consequently bring the form of music videos to the level of its own kind of art. Although the roots of music videos date back to the era of music short films, which first appeared in the 1920s, they became popular in the 1980s, when MTV promoted them as its fundamental form of conquering the media space. Before the 1980s, these works were described by various names (eg: “illustrated song”, “filmed insert”, “promotional (promo) film”, “promotional clip”, “promotional video”, “song video”, “song clip“ or “film clip”), but with the rise of MTV, music videos began to use a wide range of modern video techniques. By combining different styles and techniques, the music video has found its place among film genres. In this out-of-competition program you will get to see our selection of animated music videos that competed in the Animated Music Video category in the past nine years of Supertoon.